Have you ever thought about how words matter? Writing is my world. Yes, I have other strengths and focuses, but at the end of the day, if I could do what I wanted it would be to write, play on the potter’s wheel, bring out a blow torch and do encaustic paintings, oh the list goes on and always tends to involve creative outputs. Words, though, dictate so much. You can provide a visual explanation of art through a painting, but to me words can bluntly or eloquently tell folks what you really think. They matter. They change emotions, moods, and communicate a variety of informative details.

Words alone do nothing. They have to be interspersed with tone, intention, care, and purpose. Without the emotion and care words have meaning but they stand alone. Sometimes even with the best intentions, how words are communicated can turn individuals away, make them feel guarded, alone, separate. With the best intentions and carefully crafted, words can make individuals feel included, respected, and valued. Words matter.

I am passionate about the selection of words, their meaning, and their intent. I think about it for almost every email I draft, every communication I write — whether for work, or among friends. I wonder, though, do we all think about our words and their effects on those around us? Do we write to make others feel inspired, engaged, and excited about what they are reading? Sometimes. Other times our words fall on deaf ears because we do not communicate well. We miss moments and opportunities to have a direct connection with our reader.

Yes, words matter. Think about that as you draft that next email, communication, blog post, Facebook post, whatever vehicle you use to share your ideas. You might find, as you focus on the words, you receive a different response from your reader.