Who will win?

Each year Doritos has a contest for the best ad to air during the Super Bowl. (See my blog last year for the “Finger Cleaner.”) Individuals can submit their own Doritos ad and Doritos will select 10 finalists that are put up for a vote leading up to the Super Bowl. Think American Idol meets chips. While I am a lime chip girl, and rarely eat Doritos, I am always curious about what clever idea someone will come up with each year. I always have a good laugh. My favorite finalist this year is “Selfish Sneezers.” Maybe because it is spot on for what a bunch of guys would do in order to make sure no one touches their stash.

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“Middle Seat” is a close second. Can you believe that first prize in the contest is a job at Universal Pictures plus $1,000,000? Does that make you want to start your Doritos video for next year?

Shut up and write!

I love badass writers like Natalie Goldberg. I can remember reading her book: “Writing Down the Bones” in college. I still have it and pick it up every so often. One of the many things I love about Goldberg is her language, and how blunt she is about writing. Shelf Awareness recently had an interview with Goldberg that I wanted to share:

“Tell us a little about the phrase ‘shut up and write.” Oh It’s everything. Shut up and eat. Shut up and live your life. Shut up and run. We have such a monkey mind that goes on and on. I’m having trouble writing; I should hire a psychiatrist to discuss it. I need a really nice studio. I need a comfortable cafe. Finally, stop all this. Just shut up, pick up the pen and get moving. And really, it’s what I have said from the beginning. That’s really the only teaching you need.”

She is so right on. How often do we make excuses for what we are not doing, or why we are not doing it? If you want something badly enough, make it happen. Make the time, shut up and do it. Yes, I will admit that there are often times that we have competing responsibilities, work, home life, family that mean we do not have the same kind of time to focus on what we really want to do, but we can always make the time. How many of you can fit in an extra episode of American Idol, or Breaking Bad (fill in the blank for your guilty TV pleasure)? Yes, I am raising my hand. I often fill my brain-dead moments with some TV each night, but should I? Sometimes yes, but sometimes no. Sometimes I should get quiet and write.

When you start to complain about not having the right computer, desk, environment, etc, then get your head out of your ass and sit your butt down and write. Focus. Let it flow. Be present. Write.

#Shut up and do it.