Brand “YOU”

A recent article from Fast Company inspired me to think through my brand: Brand Tami. Not just for 2013, but beyond. The following excerpt from the article is what specifically stood out to me and will give you a bit of context to what I am referring to:

“Be yourself and be courageous. You don’t have to follow the crowd. Take courageous steps to define the brand of you in 2013, reminding yourself of who you are, what makes you tick, and why you get out of bed every day. Don’t feel compelled to follow the crowd. Be courageous and proud of being yourself.”

Have you ever thought about that? Brand You? Reid Huffman, co-founder of LinkedIn, has a great book out called: “The Start-Up of You.” He discusses at length how to plan out your future as though YOU, your life, job, and future were a start-up company. It is definitely a book I would recommend reading if you are thinking about your future and next steps.

Over the holidays I was thinking about Brand Tami and decided the first place to start was to update my: “About” page for random olio. That was my first step. If you have read it before, you will see a bit of my past version, with more specifics this time. Since I have this blog, I can cultivate my Brand on my About page, but also through my writing, photos, and content. I also continue to share my Brand in how I interact and treat others, and what I stand for, and what I will not stand for. I want to continue to think about how I am going to cultivate Brand Tami as the months fly by in 2013 and beyond.

You might find that you create a bit of Brand YOU by what you post on Facebook, or what you share on Twitter. What does your Brand YOU look like? Does it have a smell? Texture? Does it glow? Is there a word that defines you that you can speak to that sheds light to others of what you are about? An image? The fun part about Brand YOU is that it is a constantly evolving Brand and you get to update it, edit it, and brush it off any time you wish.

A happy wife…

I know I rave about Chris all the time, but I had to share this beautiful present. First, our 1/2 anniversary falls on Christmas day. In the past few years, we have made the choice not to give each other gifts. Last year we were traveling for Christmas and due to the high cost of the trip, we decided to pass on gifts. This year, due to purchasing a home, we decided again to put aside giving gifts. However, he always has something up his sleeve.

In November, we were at a design show and we found and fell in love with this print. I was with my good friend that was visiting that weekend, and after seeing that print she said: “Guess what you are getting for Christmas?” Well she was right. Just not for Christmas. A few days before Christmas I had come inside from my run, and sitting on my desk was the below print, framed. I went to find Chris. Happily excited, I asked how he pulled this off. He said: “I have my ways. Happy 1/2 Anniversary.”

Chris and I are horribly picky about art. We have learned over time that if we both fall in love with a piece we have to do something about it right away. We have experienced first hand when we fell in love with a piece, and waited. Only to find out that it had been purchased before we made our decision.

I encourage you to explore more of Audrey’s work. The image below does not even begin to show you the detail of this piece. Thank you, Chris.

the Pine

the Pine

A happy wife.

Want to keep me as your customer?

What do you do when you have a good customer service experience? How about a bad one? I am kind of a nut. Okay, Chris would say more than a nut. If I have a bad experience, I can guarantee that I will be alerting the company. If I have a good experience, I can guarantee that I will be alerting the company. Below are two recent – shall I say – adventures!? One was annoying and the other started out annoying and the company eventually tried to fix it.

Late last week Chris and I were dropping his parents off at the airport. We decided to stop by IKEA on the way home to return a comforter cover. (Who knew that IKEA sells covers that are not the same size as regular US comforters. I should have thought of that!) What a bummer of a customer service experience that was for us. We had to wait for 30 minutes. In that time they called 15 numbers. Now you might think that 15 numbers meant 15 customers, but it did not. Many of the individuals with numbers before us left. They had waited too long. Many times during the 30 minutes we were there waiting this is what was happening.

Returns desk at IKEA

Returns desk at IKEA

As you can see in this photo, there are no customers being helped. There are 4 representatives at the desk, but no customers. It was a frustrating experience to say the least. You might think that I am complaining about just one experience, but I am not. Just a week before we were dropping Chris’ brother off at the airport, and we decided to venture to IKEA with Chris’ parents. Chris stood in line at the Returns area for a similar amount of time (he is patient)!

I will definitely think again before I purchase something at IKEA. I will make sure that it is something we have no desire to return, because I am not sure I can handle going back to the Returns area! Have you had a similar experience with IKEA?

My second experience was with Shoebuy.com. I ordered a pair of slippers just before Christmas. Had I been faster with my purchase, they would have expedited it so I could have it before Christmas. I was not in any rush, so I made the purchase, got free shipping, and 25% off. Always up for getting a deal I made the purchase on December 21. My order arrived today. When I opened the box, and tried on the slipper, it did not fit. I then noticed that the slipper was a different size than the size listed on the box. They were an entire size smaller. Annoyed? You bet I was. I had waited 2 weeks for my order and it was incorrect. Most likely a mistake at the manufacturer, since the paper in the shoe box did not look like it had ever been touched.

I called Shoebuy and asked what they could do for me. Nothing. The only option was for me to print the mailing label they were going to email me, and return the slippers. Once they received them they would proceed to send me a new pair. So all in all I was probably looking at another 3 weeks. That would be the beginning of February. By then, my mind starts to think about flip-flops, not slippers. I continued to push, and explain that it was not my fault. Would they be able to expedite them? No. Could they send them now? Only if they charged me again. The representative was nice, but kept saying there was nothing they could do.

I am a bit of a Zappo’s evangelist. I probably should just have paid full price at Zappos where I know the customer service is creative and top-notch. (Maybe next time I will). In the end, I pushed her to speak to her supervisor and call me back. She called me back within 10 minutes, and said we could start a new order, where she would charge me $10 for expedited shipping and give me 10% more off. I would be charged all this and later the billing department would credit me for the extra $10 shipping charge and give me 10% off. Exhausted and frustrated I decided to take this step. I should have my slippers in a few days, and they will then credit me for the ones I return. Yet, that only happened because I pushed, and allowed them to go ahead and charge me again. Otherwise, you know February and flip-flops on the mind.

My issue is why not empower employees to be able to fix customer service issues quickly and easily? Why does it have to take a 30 minute phone call and a frustrated customer? In the end, I have to return the slippers and watch that I am refunded the money, and I have to watch that I am credited for the shipping and 10% off. This puts the work and follow through on the customer, not the company. I do not really care about the money, it is the principle of what it takes for a customer to have quality service. If Shoebuy empowered their employees to do what they need to do to fix a mistake, they might find quicker call handling times and happier customers. If IKEA noticed how long their customers were waiting, should they maybe hire more individuals? Add more computers for Returns? Or maybe they want you to decide returning their product is not worth the wait.

What do you think?

…learning to write my story…

How did you learn to write? Did you start with a diary that had a little padlock, where you would write all your innermost thoughts and experiences? Did you learn in school or when you started your first job? I remember writing a lot as a kid. I did not have the padlocked diary, but I wrote many short stories. I still have some of them. I do not remember what compelled me to start to write. There are also gaps, where I do not have any writing, no journal entries, and no short stories. Looking back to middle and high school there was too much happening in my life, that writing took a back burner. Later, in college, I began writing more, memoir excerpts, journal writing and taking notes of quotes I appreciated or that resonated with me from authors I read.

Recently I posted about “My Ideal Bookshelf.” I have continued to enjoy exploring the pages of this book. To learn what books have changed or shaped the lives of different authors, writers, chefs, etc. Two ideas stood out to me from different individuals. The first is from Michael Chabon:

“But that was how I learned to write, and it’s the approach I recommend to people who want to write. It’s through imitation that painters learn to paint and composers learn to compose. It is an incredibly useful way to figure out how to write like yourself in the long run. And it’s much easier and more pleasurable to imitate a writer whose work you love.”

And this one from writer, Andrew Sean Greer:

“We don’t write in a void. Our storytelling comes from reading, learning, and trying out techniques we love. As Pound says, we ought to have either the decency to acknowledge a theft outright or the cleverness to hide it. Since I can’t hide anything, I guess it’s clear where I stand on that point.”

Both quotes make me think more and more about why I read so much. As I spend hours and hours of my year reading, I learn more about what I like in authors and what I do not like. I learn the different ways an author sets their scene. I learn who inspires and challenges me as an author. Hopefully I will continue to find my own voice and write my story. Whether that be a memoir, a short story, or a novel, I believe there is a story, or many stories in each of us, just waiting to be told. Some of us tell these stories in the form of a book, others through acting, some through marketing or social media. Whatever the avenue we each have a story to tell, we just have to listen for when it is ready to be shared.

just a few of my journals...

just a few of my journals…

Thank you for being part of my journey to tell my story.

Designing my 2013

It is officially 2013. Still so hard to believe. While I am not much of a fan of New Year’s resolutions, I do think it is good to have goals for the year. So much good happened in 2012, it is hard to imagine what big things will happen in 2013. Here is the start of my list of things I want to do in 2013:

  • Run a 1/2 marathon
  • Start writing a book
  • Read more than 125 books. Maybe 150?
  • Travel more
  • Celebrate my 10th wedding anniversary (via a trip)
  • Add more photos in my blog posts
  • Take my camera out more often so I can add photos to my blog posts!
  • Paint more
  • Get back into drawing, I have a new fascination with figure drawing
  • Start to meditate

Here is my dilemma: I am often hard on myself to do everything and then some more. For example, each year I add another project to my list. In 2010, I wanted to read 100 books, for 2011 I wanted to read 125 books. In 2012 I wanted to read 125 books, write in my journal each day, and post a blog each week day. This year what has come to me to add to that list is: to meditate each day. Is that a lot to take on in addition to my exercise regimen, professional work, and being a wife? Will I have enough time in the day to do each of these projects? Yes. Why you might ask? Because these projects fuel and inspire me. Often I will write in my journal and get a blog idea. Or I will run and read, and solve a problem at work. It all somehow connects together. I think meditation will be the perfect blend to what I am already doing.

What to do better next year…

I would like to cherish the small moments, smile and laugh more, play more, and reach out and connect with those in my life that I have not spoken to in a long time. I would like to let go more and control less. These all might sound like easy things to do, but for me they are not. They will take conscious effort and focus if I want to be better. Take cherishing the small moments: This means I have to live more in the moment, which means I have to be more aware when I am not living in the moment. Hopefully as I meditate more, that will help with each of the above items. Time will tell. I will try to share my progress throughout the year.

I am also going to start doing something I saw on Facebook. I have started a jar that says: “Good things that happened in 2013.” At the end of the year we will open the jar and read all the notes. I bet it will be quite amazing to look back and read things we had forgotten about, and to see all of them in writing. I am ready for 2013 – bring it on!

What goals do you have for 2013?